Effective Date: January 2, 2026

At The Honest Company, we are dedicated to respecting your privacy and are committed to protecting your personal data. Please review the following privacy practices before using our website, or related services (collectively referred to as “Honest Services” or the “Site”). By using Honest Services, you consent to the data practices outlined below.

We may update this Privacy Policy from time to time. Any modifications will be communicated through online postings or by directly contacting you via email.

Collection and Use of Personal Information

We collect personal information to offer a seamless, customized experience on our site. The following types of information may be collected from you:

  • Contact Information: Such as your name, email address, phone number, and mailing/shipping addresses.
  • Device Information: If using our mobile application, we may collect your device’s ID number and phone number.
  • Location Data: If you opt to share your location, we may use this data to provide you with location-specific details, such as retail locations.
  • Billing Information: Including credit card details and billing address for order processing.
  • Employment Applications: Information you provide when applying for a job with us.
  • Unique Identifiers: Account usernames, passwords, and account numbers.
  • Preferences: Information about your preferences, such as wish lists, order history, and communication preferences.
  • Behavioral Data: Information about how you interact with the site, including browsing patterns and site activity.
  • Demographic Data: Including your gender and date of birth.
  • Marketing Data: Voluntarily provided details from activities like product surveys, reviews, or feedback.

As with most websites, we also automatically gather certain technical information about your device, such as:

  • Your IP address, browser type, and operating system.
  • Device identifiers, including the model and version of your device and network status (e.g., Wi-Fi or cellular).
  • Time and date of visit, site usage, and browsing behavior.

This information is used to improve the performance of the site, fulfill your orders, and respond to customer inquiries. We may also use it to send promotional content or improve your shopping experience.

How We Use Your Information

The information we gather is primarily used to:

  • Complete and confirm your orders.
  • Send you product-related updates, including promotions and news.
  • Respond to customer service requests and product inquiries.
  • Improve our services and website functionality.
  • Conduct internal research and development.
  • Share relevant content based on your preferences.
  • Manage your account and send you service-related notifications.

Information You Share About Others

If you share someone else’s personal data, such as during a referral, you are responsible for obtaining their consent as required by law. We will handle their information in line with this Privacy Policy.

Social Media Interactions

Our website allows interaction with Facebook and other social networking sites (SNS). By linking your SNS account, you allow us access to some of your personal information. You can choose to disconnect from these networks at any time through your account settings. Please note, the information we access from SNS is subject to the privacy settings of those platforms.

Mobile Applications

If you use our mobile app, we may collect information such as your geographic location and device model to personalize your experience. In the event of an app crash, we collect information related to the error to improve performance. You can stop this data collection by uninstalling the mobile application.

Text Messages

You may opt-in to receive marketing and promotional text messages. By doing so, you provide your express consent to receive messages about our products and promotions. You can opt out of receiving these messages at any time by replying with the keywords “STOP” or “UNSUBSCRIBE.” Please note that standard messaging rates may apply.

Sharing Your Information

We may share your information with trusted third parties to help us operate our website and fulfill your orders. These partners may include payment processors, product fulfillment centers, and marketing agencies. These third parties are prohibited from using your data for purposes other than those specified by us.

In certain circumstances, we may also share your data:

  • To comply with legal obligations, such as responding to subpoenas or regulatory inquiries.
  • To protect our rights or safety, or those of others.
  • In the event of a merger or acquisition, where your data may be transferred to the new entity.

We may also share aggregated or non-personal information with advertisers or third parties for marketing purposes.

Third-Party Websites

Our site may contain links to third-party websites. Once you click on these links, you will leave our site, and the privacy policies of those third parties will apply. We are not responsible for the privacy practices of these sites.

Marketing Communications and Opt-Out

You can opt out of receiving promotional communications from us by following the unsubscribe link in our emails or updating your communication preferences in your account settings. However, some administrative communications, such as billing or account notifications, are mandatory and cannot be opted out of.

Data Retention

We will retain your personal information as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. If you wish to have your personal information deleted, you may contact us to request its removal, and we will comply with applicable laws.

Security

We implement industry-standard security measures to protect your information from unauthorized access, alteration, or disclosure. However, please be aware that no data transmission over the Internet is completely secure.

Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal data, including the right to access, correct, or delete it. You may also have the right to request a copy of your data in a structured, commonly used format.